Provide a Benefit to Regular Customers – Marketing Tip

Most of you would have heard of Loyalty Programs, and yes they do work.

They don’t have to be as big as Frequent Flyer Points or the Credit Card loyalty programs.

There are 7 coffee shops within a 200 metre area of where I work. Only 1 coffee shop has a loyalty card. Every time I buy a coffee they stamp my loyalty card. After I collect 10 stamps on my loyalty card I receive a free coffee. With the price of coffee these days why would I want to buy coffee from any of the other 6 coffee shops! I wouldn’t.

Provide a benefit to customers who use your business regularly and make it appealing enough so they do not use your competitors.

You can access further information to help you run your business through my websites:

www.personal-customer-service-tips.com

www.success-in-business-tips.com

www.effective-marketing-advice.com

A Guide for Providing Exceptional Customer Service

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